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NOVUS Fund Invests in FLAIR: Europe’s First On-Demand Fashion Marketplace

NOVUS Fund Invests in FLAIR: Europe’s First On-Demand Fashion Marketplace

FLAIR is a fashion marketplace built for the on-demand generation, leveraging AI to deliver in under 2 hours.

The NOVUS Fund, created in partnership with Banco Português de Fomento, has invested in FLAIR, a company that is the first on-demand delivery marketplace dedicated to fashion in Europe, enabling clothing items to be delivered in under 2 hours. The platform promotes the inventory of local stores, using external delivery services with electric vehicles to ensure efficiency and sustainability.

With over 300 brands already interested, Flair offers integration with payment systems and artificial intelligence. It stands out by providing a personalized experience while supporting local brands and designers, strengthening the industry's economy.

Flair's goal is to revolutionize fashion consumption through innovation, technology, and sustainability.

This investment falls within the scope of the VENTURE CAPITAL programme by Banco Português de Fomento, designed to foster the growth of companies with scalable business models and strong sector potential. Under the NOVUS Fund, this objective is pursued through investments in technology-driven solutions that make use of Artificial Intelligence.

Contributor

Eduardo Ferreira

Eduardo Ferreira

Fund Management Executive

Eduardo Ferreira is a Fund Management Executive at Magnify, specializing in Golden Visa investment funds and strategic client solutions.

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